In the past couple of years,
cargo crime has taken an enormous toll on the consumer. Between
$30-$50 billion dollars is the annual guesstimate given by
authorities when it comes to overall loss value. This range
is extremely vague for a number of reasons but one thing that
the security industry can agree on is that the true cost to
the consumer is well understated. Despite this seemingly enormous
figure, cargo crime continues to be the “silent killer”
within the manufacturing industry. I refer to this epidemic
as a “silent killer” because there are very few
companies who recognize the long-term impact of this crime,
the overall cost to the consumer and the loss of product integrity
to the market. What companies have also failed to grasp is
the total financial impact to their stock value each time
a container of their product is stolen. For instance, how
many companies effectively measure these factors as “expenses”
when cargo crime occurs:
1. Operational costs
to manufacture the product the first time —
items within this category would include items such as wages
of the personnel. One could take the argument even further
when speaking of things like rent, utilities, etc. For each
box of product that is produced, companies gauge their efficiencies
when comparing revenues to expenses. If 100 boxes of widgets
are produced for distribution and they are stolen in transit,
it will take twice the operational expenses to produce the
same amount of product. The manufacturer will have a lower
“revenue to expense” ratio. This amount is rarely
if ever factored into the total impact to companies and thus
contributes to the cumulative effect of the “silent
crime”.
2. Percentage of Invoice value versus retail/market
value — when cargo is stolen, the value of
the product is rarely a “projected market/retail value”.
In fact, only a known invoice value of the product is generally
factored by companies who have had product stolen. When one
factors in the amount that is actually recovered through insurance,
we see a large delta between the retail value and the amount
recovered. In essence, we have lost visibility to the actual
profitability on the product and therefore do not report the
total impact from the loss.
3. Loss of customer base – a portion
(albeit possibly small) of the market that would have purchased
the product legitimately, would it have not been stolen, is
now lost…they were able to buy the product at a drastic
reduction through other channels.
4. Increased insurance premiums through the carrier.
Very similar to our health insurance, the more times the cargo
insurance carrier covers claims involving the same manufacturer,
the higher the future premiums will be. These increases are
incrementally charged back to manufacturers by 3PL (3rd Party
Logistics Provider) and will further erode the Revenue to
Expense ratio. Insurance, as it relates to cargo crime, is
one of the key components to the “silent crime”.
This is not to suggest that insurance providers are to blame;
obviously insurance has value in certain instances. However,
if a company is shipping thousands of widgets in a given year,
the actual cost of insurance per container will seem low.
In fact, some manufacturers may not even ask for their carrier
to itemize all costs per container. The point is that the
overall cost of insurance can continue to increase year over
year without companies having sticker shock to that one line
item. Companies are not willing to pay for counter-theft measures
in the 3PL network and do not have an incentive to decrease
the cost factor if the customer continues to pay for this
cost of doing business.
5. Lost time for product on market.
If your product is not on a distributor’s shelf because
of a container theft, a percentage of customers will purchase
a similar product commodity that is available. This is probably
the most difficult aspect to gauge overall impact but there
is no question that this situation certainly exists. Companies
who employee a direct build model have the most at risk with
a container theft as it relates to customers. Since their
customers have effectively already chosen and paid for the
product, they have an expectation for that product to arrive
on time. Not being able to follow through on this commitment
can only impact future sales.
What factors
Contribute to Overall Cargo Loss?
There are numerous factors
that contribute to cargo loss but I believe factors can be
broken down into two basic categories: 1) primary
risk factors and 2) secondary risk factors.
Primary Risk Factors - these are inherent
risks that the manufacturer or 3PL does not necessarily have
control over. One such example of a primary risk factor is
the “High reward/low risk”
ratio that cargo crime offers. Each container may contain
up to $2, $5 or even $15 million in product in some cases.
One theft of this particular container provides a huge reward.
Couple this with the fact that container theft, if well orchestrated,
sometimes does not require interaction with a true “victim”
in a traditional sense. It is often (in the case of the United
States) without driver interaction, violence or weapons and
is then subject to much more lenient sentencing.
Finally, everyone has heard for years about the war on drugs
and well known task forces targeting this segment of crime.
Federal funding, political platforms and attention have been
assigned to this issue; however, compare that organized inter-agency
effort with the lack of funding or political attention that
has been given to cargo crime. Some policing agencies have
recognized the obvious need for a specific, well trained unit
targeting this epidemic. The TOMCATS of Miami, Florida is
one example of an extremely effective department focusing
on cargo crime. However, to this day there is not a federal,
inter-agency focus on cargo crime. The combination
of these primary risk factors has drawn numerous hardened
criminals away from more risky drug trafficking to cargo theft.
Another example of a primary risk factor would be that of
geographical or language barriers.
Cargo criminals operating in Europe understand the various
degrees of complexity agencies face when trying to deal with
cargo crime. While Europol is making headway in collating
data, there is a difficulty in communication and responsiveness
that enables cargo crime to proliferate in areas. A criminal
who has stolen cargo in Europe has the ability to cross three
or four countries in less than a normal workday!
That factor in and of itself makes for very difficult tracking
and follow up with multiple agencies.
Secondary risk factors are ones
that 3PLs and manufacturers do have more immediate control
over. These are aspects that collectively can make an impact
on overall cargo loss and therefore, increased profitability
for all. An example of a secondary risk factor would be the
“commoditization of the LSP”
as an industry. The concept that all carriers or 3PLs have
identical risk mitigation processes, similar technology for
tracking shipments, identical secured staging points and identical
driver training programs, as it relates to counter theft measures,
is false. While manufacturers are constantly seeking ways
by which to reduce overall costs of their products, they are
driving 3PLs to reduce cost, and in essence, utilizing less
capable carriers in doing so. What companies fail to realize
is that front end investment in technology, training and processes
would have an overall impact on long-term losses. When delivery
contracts or “lanes” are bid to 3PLs, frequently
the Requests for Proposal are extremely
detailed in every area except security expectations. Generally,
few companies are including requirements such as secured staging
locations, asset protection plans in place for each staging
location, specific rules as it relates to the brokering of
loads, solo vs team driver specifications, etc. A comprehensive
list of industry standards should not only be included in
the RFP but also evaluated prior to agreeing with a 3PL. Specific
attention should be given to the quality of their programs;
this front end cost may be more expensive in the short term
but as a long term investment will certainly provide a lower
overall cost.
Another secondary risk factor would be one way
communication flow from the manufacturer to
the 3PL. At first glance this would appear very similar to
the commoditization aspect of the industry. In fact, they
are similar but this issue is slightly different. Think about
the breadth of experience that a large 3PL might have as it
relates to transporting product. Think of any aspect when
it comes to shipping product – the type of product,
the value of product, the roads by which they travel to deliver
the product, the flexibility of various carriers to deliver
product, the known success they have had with various carriers
as it relates to getting product delivered on time and in
its entirety, etc. There is no question that the 3PLs are
the resident experts when it comes to getting product to your
end customers. However, how often does a manufacturer consult
with the 3PL and understand all these variables when estimating
shipping costs and delivery times? How flexible does the manufacturer
become when the 3PL may have a safer, but slightly altered,
recommendation as it relates to carriers or delivery schedules?
Chances are, this is not ever discussed and it is one part
of the process that could benefit from an open discussion
as it relates to the security of the product. These secondary
risk factors are ones that companies should actively target
when asking themselves how they can mitigate the risk associated
with transporting their product.
Cargo crime
by region
Some general comments can
be made concerning cargo crime as it relates to various parts
of the world. For instance, in the United States, cargo crime
is very much an opportunistic crime. Because of the limited
attention this crime has been given as it relates to funding
and overall driver awareness training, the M.O. in the US
is quite simple: the cargo criminal will conduct a thorough
reconnaissance on a manufacturing facility or distribution
center and will observe full loads departing these facilities
(evident by the trailer door seals). After they have learned
the tendencies of each carrier, ,they will then simply follow
the trailer and wait for the driver to stop. Areas that are
notorious for cargo crime in the US would be restaurants and
fuel stops. The driver will leave the load unattended and
will return to find their truck gone. Criminals, who have
already leased warehouse space, will secure the stolen merchandise
until they can then introduce it into a legitimate supply
chain for their end destination. Their European counterparts
could be considered “more advanced”. Their years
of narcotic smuggling have provided this group with a comprehensive
understanding of the supply chain and distribution process.
Various methods have been employed to steal containers: some
reports have shown the use of “gas” released into
the air conditioning systems while the driver sleeps. The
driver is rendered unconscious while the criminals are then
free to pilfer the container. Another method is for criminals
to actually acquire police uniforms and weapons; they then
employ mock “police checkpoints” along certain
roads. One other item worth mentioning is that the Europeans,
more so than any other area, will utilize the firearms and
violence as part of their M.O. Finally, Asian crime syndicates
are similar to their European counterparts in terms of their
infrastructure. Most of the attacks committed in this area
are actually “theft to order”. While the line
haul FTL (Full Truck Load) may not be as rampant in this part
of the world, one thing is certain: warehouse robbery and
supply chain leakage is very high. The report of violent attacks
and the use of firearms is increasing at an alarming rate
in this part of the world.
Until all regions take a proactive approach when dealing with
this epidemic and the criminals that engage in this activity,
the opportunities for quick financial gain are too enticing
to ignore. Additionally, companies that do not recognize the
value in front end risk mitigation will continue to contribute
to the record losses year over year. Another way to put it:
those companies who do utilize creative risk mitigation opportunities
that are available will be less desirable from a criminal’s
point of view. This in turn will ultimately give that company
a competitive advantage in one area of their product pricing.
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